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The real reasons why deadlines aren’t met

The real reasons why deadlines aren’t met

2 minutes read Running a business is a spot-on description of what having a company is all about. It’s a lot of running. Then come those days where, against all natural instinct, you have to entrust someone else to take the reigns of a project you have no clue about –...

5 Things I need before designing your website

5 Things I need before designing your website

2 minute read Gone are the days of browsing store-front windows in search of a business to help you re-tile your kitchen, instead people are now ogling by Google-ing. Every person with a computer or smart device, has the power of information at their fingertips. So,...

6 Shocking ways you are failing at marketing your small business

6 Shocking ways you are failing at marketing your small business

This morning my husband and I had an interesting discussion about margarine. A brand (in all aspects) is important for business. We bought a margarine different from the product we usually use. It has plain packaging, with nothing exciting about it. It is basically a...

Online Logo Generators and DIY: Why you shouldn’t!

Online Logo Generators and DIY: Why you shouldn’t!

A lot of people in today’s market feel that a logo is a simple element of business. They fail to see the importance and believe that it is an economical way to get their hands on a face for their business. Saving money is a valuable argument but the real question here...

If you prefer your brand to be a disaster – don’t read this.

If you prefer your brand to be a disaster – don’t read this.

Driving around town you can see design everywhere. And I mean EVERYWHERE. Even road signs are design; believe it or not. These signs direct, prohibit and instruct drivers what to do and what not to do. They are simple but effective and since their existence, give...

A case study: ProbioTech

A case study: ProbioTech

Motivation for starting the project: You wake up in the morning frantic and hysterical about your next business venture. There is no one to turn to; to make your dream a reality and bring your vision to life. Having so much passion, you lie in your bed discouraged....

REVEALED: Top 5 reasons why graphic design is important for business

REVEALED: Top 5 reasons why graphic design is important for business

An image can convey a certain message to possible customers. Graphic design, however, strengthens that image by a 1000%. “How?” you may ask. To use images without a message is like baking a cake with the wrong ingredients. “Mmmm cake” but, with the first bite you...